Economic Times Real Estate Digital Summit


Digitization has impacted the Indian Real Estate industry in a big way. When the consumer is connected 24×7, the industry has no option but to empower them with information in easy to use modules with an option to compare and make informed decisions. On the back of this growing trend, invites marketing gurus, digital marketers and developers to discuss and devise strategies on why and how digital marketing will be a game changing revolution in the Indian Real Estate Industry.

In this multichannel approach, internet, mobile and social media have brought the industry very close to the buyer. To reach out to and link up with buyer expectations, it has become imperative for marketers and developers to understand the buyers and formulate new-age strategies to service them.

So what are the tools available to the industry? Information packaged in easy to use modules, providing information when the buyer needs it most and in a way that he can use to make his decision.