Jessie Paul is an entrepreneur, author, and marketing strategist with a proven track record in driving business growth in firms such as Wipro and Infosys. As the founder of Paul Writer, a marketing strategy firm, and the author of two books on frugal marketing she has established herself as a thought leader. Jessie is also a seasoned non-executive director, serving on the boards of multiple listed entities, where she brings her focus on strategy, inclusivity and governance.