- Parameter Definition and Segmentation: The knowledge partner will define specific parameters to assess excellence in the real estate sector. Evaluation criteria will include innovation in project design, sustainability practices, customer experience, quality of construction, market reputation, and contribution to community development.
- Self-Nomination and Applications: Eligible developers, realty brands, and organizations can self-nominate by submitting their applications through the official event portal, providing details on their projects, design innovation, sustainability measures, and market performance.
- Initial Evaluation and Shortlisting: The research partner will review all nominations along with a curated list of potential candidates. The evaluation will focus on alignment with the defined parameters and demonstration of excellence in real estate practices, leading to a shortlist of outstanding brands.
- Final Selection and Notification: Based on cumulative evaluation scores, a select group of distinguished developers and realty brands will be finalized as Best Realty Brands 2025 – South Edition. The shortlisted entities will be formally notified and invited to the felicitation ceremony recognizing their leadership, innovation, and contribution to the region’s real estate landscape.
- Recognition and Knowledge Sharing: The recognized brands will be profiled across the conclave’s media and promotional platforms. Their achievements will also be featured in the ET Now Best Realty Brands 2025 Coffee Table Book – South Edition, a commemorative publication highlighting benchmark projects, visionary leadership, and transformative developments shaping Southern India’s real estate sector.
- The Organization should have a presence in South India (Chennai, Bengaluru, Hyderabad, and Coimbatore)
- It should have minimum of 03 years of operations as on March 2025.
- It should have a minimum growth rate of 3-5% YoY.
- The turnover for startups and new brands (3-6 years) should be 0-50 crores, for emerging brands (6-10 years) should be 50-100 crores and for established brands (above 10 years) should be 100 crores and above.
- The Organization should have at least 50 employees.
- The organization must have contributed significantly to the growth, innovation, and reputation of the real estate sector through quality projects, customer satisfaction, or service excellence.
- Evaluation will also be based on market presence, brand equity, ethical practices, workplace culture, innovation, sustainability initiatives, CSR, and expansion into new markets (national or international).
- Additional recognition such as industry awards, certifications, or membership in reputed real estate associations will be taken into account.
- Innovation in Real Estate
- Infrastructure and Project Quality
- Brand Reputation and Market Perception
- Customer Satisfaction and Retention
- Service Excellence
- Communication and Transparency
- Sustainability and CSR Initiatives
- Overall Market Presence
- What is the ET Now Best Realty Brands 2025- South?
ET Now Best Realty Brands 2025- South celebrates excellence, innovation, and transparency in the southern real estate landscape. The summit will bring together developers, investors, policymakers, and technology leaders to highlight brands shaping the future of urban living across southern India. - What is the purpose of this felicitation?The felicitation aims to recognize real estate brands that have set new benchmarks in design excellence, innovation, sustainability, and customer trust. It celebrates organizations that are shaping the future of real estate in South India through quality construction, ethical practices, and a strong focus on community well-being. The initiative also seeks to inspire the wider industry to adopt forward-looking, sustainable, and impactful development practices.
- Who is eligible to participate?
Real estate developers and brands from South India are eligible to participate. Participants should demonstrate excellence in project execution, innovation, sustainability, customer satisfaction, and adherence to industry standards and ethical business practices. - How can I submit a nomination?
Nominations can be submitted via the official ET Now Best Realty Brands 2025 online portal. Submit all required documents and data as per the guidelines, ensuring clarity on impact and innovation. - Is the information submitted kept confidential?
Yes, all nomination data is handled with strict confidentiality and accessed only by authorized evaluation panels to ensure integrity and security. - When is the nomination deadline?
The last date for nomination submission is November 30, 2025. - How will winners be selected?
Winners are chosen through a evaluation process based on innovation, design excellence, sustainability, quality of construction, customer satisfaction, and overall market impact. A dedicated research partner assesses each nomination against the event’s theme and defined parameters of excellence in real estate.
Nomination Form
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