
Continuum: Ensuring business resiliency & jumpstarting growth
The Indian economy, according to a Reuters poll, contracted by 20% in the last quarter, the first double-digit fall since the mid-90s. Rising unemployment, hunger, malnutrition, poverty and deaths – the Coronavirus pandemic has showed us a dystopian side of life on earth that we could have not imagined easily. One does not need to be a clairvoyant to see how we are struggling to maintain balance between a life-threatening disease and living a normal life.
Businesses and business organisations are no different. In fact, the Indian business sentiment has turned negative for the first time in a decade, reflecting pessimism on activity and profits, according to a report from market research firm IHS.
Simply put, the pandemic has put up an inflection point in the graph of world economics and human history forcing all of us to look forward to a new normal.