Being a man or a woman has a significant impact on health, as a result of both biological and gender-related differences. The health of women and girls is of concern because, in many societies, they are disadvantaged by discrimination rooted in sociocultural factors. For example, women and girls face increased vulnerability to HIV/AIDS.

We are observing a slow change in the women wellness market where various brands are now concentrating on a wider range of issues like endometriosis, mental health, menstrual, and menopausal health, instead of focusing solely on fertility and pregnancy.