Sapna leads the overall marketing and brand strategy at ManipalCigna Health Insurance, with a strong focus on accelerating growth, strengthening consumer engagement, and building a future-ready brand. Her portfolio spans Brand and Media Strategy, Corporate Communications, Channel Marketing, Digital Marketing, Consumer Insights and Online Sales. 

With a strong track record built over 20+ years Sapna has led transformative marketing initiatives across diverse industries including financial services and telecom sectors. She brings deep expertise in integrated marketing, digital transformation, and brand stewardship. Before joining ManipalCigna, she led strategic brand initiatives for leading financial clients at Ogilvy Advertising, Mumbai. She has also held key marketing roles at ING Life Insurance, Indian School of Business, and BPL Mobile, where she drove customer-centric innovation and business impact. 

Sapna has successfully led campaigns across direct, mass, and digital platforms, and has been instrumental in shaping some of India’s most respected service brands. In addition to her core marketing strengths, she has also worked in business development and product management roles, bringing a holistic view to growth and customer experience. 

A commerce graduate and MBA from NMIMS, Mumbai, Sapna frequently serves as a jury member at leading industry awards including the ABBYs, EFFIES, EMVIES, IAMAI, and DMAi, recognizing excellence in marketing and advertising.