Best BFSI Brands 2026

Resilient, Regulated,
Revenue-Ready

BFSI Brands Mastering the
Next Frontier

Resilient, Regulated, Revenue-Ready
BFSI Brands
Mastering the Next Frontier

Save the Date

March 2025

The Venue

Mumbai

0 th

Edition

Overview

The Mastering of the Next Frontier

India’s BFSI sector has transitioned from a phase of rapid transformation to a state of fortification. Having navigated the complexities of 2025, the financial ecosystem has emerged not just larger, but fundamentally stronger.

As the nation solidifies its position as a global financial powerhouse, the narrative has shifted from the pursuit of scale to the mastery of the “Iron Triangle”: Resilience, Regulation, and Revenue-Readiness.

Past Speakers

Amiya Swarup

Partner, Marketing Advisory
EY

Capt Lovekesh Thakur

Deputy Director General
Unique Identification Authority of India

Deepak Kumar Sharma

Digital Expert, CXO Advisor, Board Member
Suryoday Small Finance Bank

Geetanjali Chugh Kothari

Chief Marketing Officer
Future Generali India Life Insurance

Mayank Bathwal

CEO
Aditya Birla Health Insurance Company

Parag Raja

MD & CEO
Bharti AXA Life Insurance

Prabhat Chaturvedi

CEO
National Urban Cooperative Finance and Development Corporation

Pranab Ghosh

Partner
EY

Rathin Lahiri

Head - Corporate Communications, CSR, Branding & PR
SBI General Insurance

Sumnesh Joshi

Deputy Director General (Joint Secretary level) Ministry of Communications
Government of India

Vijayendra Kumar Sharma

Head-Digital (Retail) and Marketing
CSB Bank

Speakers

Aarthy Rangrajan

Financial Services Partner
EY

Binit Jha

Chief Data Officer
IDBI Bank

Biswajit Dash

Senior Vice President - Group Corporate Communications
Kotak Mahindra Bank

Capt. Lovekesh Thakur

Deputy Director General (Western Region)
UIDAI

Geetanjali Chugh Kothari

Chief Marketing Officer
Generali Central Life Insurance

Krunal Patel

Head of Marketing and Corporate Communications
NSE India

Lakshman Velayutham

Chief Marketing Officer
Ujjivan Small Finance Bank

Lavanya Iyengar

Deputy Chief Editor
ET Edge

Radhika Saigal

Leader and Partner, Technology Consulting-Financial services
EY India

Rajiv Gupta

President
PB Fintech

Rajnikant Patel

Former MD & CEO
Bombay Stock Exchange

Sapna Desai

Chief Marketing Officer
ManipalCigna Health Insurance

Sourav Mishra

Head of Corporate Communication, PR and Digital Communication
IIFL

Agenda

09:00 AM – 09:55 AMRegistration

10:00 AM – 10:05 AMSetting the tone

10:05 AM – 10:20 AMKeynote Address: The Invisible Bank: Designing "Frictionless Trust" across Bharat and India

10:20 AM – 10:50 AMPanel Discussion: Marketing with Empathy in an Automated World

10:50 AM – 11:05 AMIn Conversation Leader’s Dialogue: Beyond Inclusion

11:05 AM – 11:25 AM When Brand Custodians Create: Inside the Inner Worlds of Brand Leaders

11:25 AM – 11:45 AMNetworking Break

11:45 AM – 12:05 PMFireside Chat: Mastering Perpetual KYC and the Future of Frictionless Identity

12:05 PM – 12:15 PMChief Guest/Guest of Honor Address

12:15 PM – 12:40 PMUnveiling of the Best BFSI Brand Coffee Table Book

12:40 PMClosing remarks

Strategic Focus Areas

Invisible Banking & Seamless Customer Journeys

Perpetual KYC & Real-Time Identity Verification

Strategic Financial Inclusion & Active Empowerment

AI-Driven Marketing & Authentic Brand Advocacy

The 9th Edition

A key highlight of this edition is the unveiling of the Best BFSI Brands Coffee Table Book: Mastering the Next Frontier. This thoughtfully curated anthology serves as a masterclass in modern finance, documenting the journeys of brands that have balanced the “Legacy of Trust” with the “Speed of Innovation.” It is a lasting testament to the thinkers and doers who have ensured that India’s financial heart beats with both precision and purpose.

The 9th Edition of BFSI Best Brands is more than an awards ceremony; it is a high-level confluence for the industry’s elite. It is a vibrant platform where protocol meets progress, where ideas are stress-tested, and where the roadmap for 2026 is collectively drawn. It brings together the change-makers who are building a financial ecosystem that is as inclusive as it is invincible.

As we celebrate the titans of today, we look toward the next frontier with a clear vision. The 9th Edition is a call to lead with discipline and dare with intelligence, where the resilient endure, the regulated thrive, and the revenue-ready define the future of global finance.

Selection Criteria

Criteria for Recognising Excellence

The company should have a registered office and customer base in India.

The company should be providing financial services as its main function.

Should have client base in at least 2 regions of India.

Should have a public profile (financials should be publicly available).

For startups, the annual turnover should be more than INR 25 crores and a minimum presence of 3 years.

Any other notable achievements (awards/accolades/member of notable industry associations)

For large fintechs, the annual turnover should be more than INR 50 crores and a minimum presence of 5 years.

For large enterprises (Banks, mutual funds, NBFCs etc), the annual turnover should be more than INR 100 crores and a minimum presence of 5 years.

Should have played a pivotal role in development and enhancement of its reputation in the industry, by providing holistic products and/or exceptional customer service and other essential a as covered under Selection Criteria.

Selection Process

The Path to Recognition

Median Research will be the research partner
Parameters and segments will be defined
Organizations can self-nominate by selecting upto 2 categories and completing the online Nomination form on the event website.
A vast pool of brands will be analysed based on these parameters and the self-nominations received.
This will be followed by an evaluation process and select organisations will be shortlisted.
These shortlisted brands will be intimated and will felicitated for any 1 category at ET Edge Best BFSI Brands.
The success stories of organisations will also be featured in the ET Edge Best BFSI Brands Coffee Table Book 2026.