Pallavi is currently the Country lead for Marketing and Knowledge at Ipsos in India, a leading global Market Research and Advisory company.

Having spent 25years in the industry, Pallavi is an industry veteran who has worked across various sectors and categories, and methodologies with the biggest brands present in India.

In the last few years Pallavi has held Key account management roles to help Clients build their business. She set up the new Marketing function in the past 2.5 years and is busy launching Ipsos India initiatives, products, and expertise that help bring more success to their Clients. Pallavi has also been instrumental in setting up a thriving Knowledge culture at Ipsos India with an ecosystem that support strong PoVs from the India Think Tank and help with a strong presence in Industry events like the Market Research Society of India’s Annual Seminar and ESOMAR.

She is also part of the ESG Council at Ipsos India.

Pallavi holds a Master’s Degree in Psychology and has graduated from Mudra Institute of Communications, Ahmedabad.