“Bridging the Gap: Effective Citizen Outreach Strategies for the Public Sector in India“
In an era of rapid digital transformation, citizen outreach has emerged as a critical function within the Indian public sector. This webinar focuses on exploring how public sector organizations can move beyond simply disseminating information to building meaningful engagement with citizens.
As India strengthens its democratic processes, government bodies face increasing expectations to foster transparency, accountability, and inclusivity. This webinar will highlight the importance of leveraging technology, overcoming outreach challenges, and building citizen trust through innovative engagement strategies.
Key discussion Points
Defining citizen outreach and its growing significance in India’s public sector
Identifying key challenges to effective citizen engagement — including the digital divide, language barriers, and bureaucratic complexity.
Exploring technology’s role in improving outreach through social media, mobile apps, AI, and e-governance platforms.
Building feedback mechanisms that ensure citizen voices translate into real policy action.
Learning from real-world use cases and success stories to enhance engagement strategies.
Objective
To explore innovative strategies, best practices, and emerging technologies that can strengthen citizen outreach initiatives within India’s public sector, while fostering greater democratic participation, improved governance, and increased public trust.
AI-powered intelligent recommendations for faster case resolution
Proactive citizen outreach to enhance public relations
Automation in grievance handling for faster, more accurate responses
Key
Takeaways:
Agenda
| Time | Session |
|---|---|
| 11:00 AM | Opening Address by ET Edge |
| 11:05 AM |
Context Setting: Overview of Citizen Outreach Speaker: Nikhil Shroff, Country Leader, Public Sector, Salesforce India |
| 11:10 AM |
Keynote Address: Insights on the Future of Citizen Outreach |
| 11:30 AM |
Insights from Salesforce Speaker: Aarushie Mahajan, Account Executive, Salesforce India |
| 12:00 PM | Q&A Session - Interactive discussion with audience and experts |
