Celebrating India’s Best Brands 2025
Innovate. Impact. Influence
About ET NOW Best Brands Conclave 2025
“Products have life cycles, but brands can live forever”
– David Aaker, Branding Guru
Products may have life cycles, but brands can live forever. The ET NOW Best Brands Conclave celebrates brands that lead innovation, impact, and influence. The 8th edition spotlights pioneers shaping India’s dynamic business landscape, rewriting rules, and leaving lasting legacies.
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Celebrating brands that excel in innovation, market impact, and leadership.This platform spotlights some of India’s best brands shaping the future
Selection Criteria
- There should be substantial publicly available data about the brand.
- The brand should have a minimum of 3 year(s) of operational office in India
- Annual turnover for startup and emerging brand should be a minimum of 25 crores
- Annual turnover for Public & Private sector companies (5+ years) should be a minimum of 50 crores.
- The brand should have considerable market size.
- The brand should have a minimum growth rate of 5% Year-on-Year for the last 3-5 years.
- The brand should have positive ratings and reviews on social platforms.
- Any other notable achievements (awards/accolades/industry associations).
Selection Process
- The research partner will define parameters and segments, as well as assign weightage for evaluation.
- Organizations can self-nominate by completing an online application form on the event website.
- The research partner will analyse a universe of 1000+ brands based on the research partner’s parameters and the self-nominations received.
- The assessment of these 1000 plus organisations will be based on parameters defined by the research partner.
- This will be followed by a rigorous evaluation process and out of these 1000 organisations, 200 organisations will be shortlisted (approx.)
- These shortlisted brands will be intimated and invited to be felicitated at the 8th edition of ET Now Best Brands Conclave
- The success stories of organisations will also be featured in ET Now Best Brands Coffee Table Book 2025.
Make It Count
Celebrating the Brands, strategies, and spirit that make India’s best brands – the benchmark of brilliance
Agenda
This special tribute celebrates the man who transformed the language of advertising into the language of the people. Through personal reflections, shared memories, and insights from industry stalwarts, this session honours Piyush Pandey’s extraordinary journey — from creative genius to cultural icon. It is a celebration of his craft, his courage to stay rooted in Indian realities, and his unwavering belief that the best ideas come from the heart.
Speaker:
- Prasoon Pandey, Director and Co-founder, Corcoise Films
A deep-dive conversation with Founders exploring the critical decisions, disruptive moves, and strategic insights that propelled their organizations to market leadership. This session uncovers how visionary thinking and bold actions shape long lasting business impact.
Speakers:
- Kamal Pal Hoda, CEO, Bluspring
- Kalpesh Dave, Deputy CEO, Bajaj Capital
This session delves into how brands build meaningful emotional connections with consumers, translating experiences and insights into impactful campaigns that enhance their brands value.
A deep dive into how brands can balance empathy and innovation — blending human care with tech-driven personalization to create meaningful connections in health and parenting.
Speaker:
- Vijayarathna Venkatraman, CEO, Motherhood Hospital
Hashtags have evolved from viral gimmicks to powerful storytelling tools that drive brand purpose, visibility, and loyalty. This discussion decodes how brands can move beyond moment marketing to craft authentic, long-term hashtag narratives that resonate with audiences and strengthen identity.
Explore the evolving landscape of brand building and what it takes to create relevance, resonance, and impact today. This session uncovers actionable insights, innovative campaigns, and the factors that separate standout brands from the rest.
Speakers:
- Manjari Upadhye, CMO, Mahindra & Mahindra
- Sidharth Shakdher, CMO, Paytm
- Shashank Sharma, CMO, Asian Paints
- Akash Banerji, Executive Vice President & Head, Digital Transformation
*This agenda is tentative and subject to change.
Speakers
Partner
Media Partner
Education Partner
Business Insights Partner
Conceptualized & Executed by
Partner
Education Partner
Education Partner
Business Insights Partner
Business Insights Partner
Conceptualized & Executed by
Conceptualized & Executed by




