“Products are made in the factory, but brands are created in the mind.” – Walter Landor, Founder of Landor
Think about the toys that filled our playrooms, the cereals that adorned our breakfast tables, or the shoes that adorned our feet. These brands didn’t just provide products; they became symbols of our personal stories and shared experiences.
The impact of iconic brands goes beyond our personal lives. They shape society’s collective consciousness, becoming cultural touchstones that define an era. These brands are not just symbols of excellence but also reflections of a nation’s progress and aspirations. India’s business landscape is adorned with many iconic brands that have not only made a mark on the domestic market but also gained global recognition. This year, we explore how these brands have not only stood the test of time but have also become an integral part of Indian identity through their unwavering commitment to quality, innovation, and customer satisfaction.