Overview
India’s love affair with jewellery is as old as its civilisation, a shining testament to artistry, identity, and emotion. With a market valued at ₹6.4 lakh crore in 2024 and contributing nearly 30% to global gold demand, India remains one of the world’s largest jewellery markets. Gold leads the way with over 70% market share, followed by diamonds, silver, and other precious metals.
Rooted in rituals, festivals, and heirloom traditions, jewellery in India is a symbol of prosperity, beauty, and cultural continuity. It is a mark of identity, an expression of self, and a timeless investment often passed down through generations as a treasured heirloom, rich with sentiment and tradition.
Against this rich backdrop, ET Edge presents the inaugural ET NOW Top 50 Jewellery Brands in India 2025. This prestigious initiative honours brands that are not only excelling in design, craftsmanship, and innovation but are also preserving and elevating India’s timeless artistic and cultural traditions.
Top 50 Jewellery Brands in India 2025 isn’t just an awards night,
it’s a celebration of legacy and modern artistry
SELECTION CRITERIA
From artistry to impact, these brands meet the highest standards. Does your brand make the cut?
SELECTION PROCESS
A nationwide evaluation of brilliance, the selection process that crowns India’s finest.
The ET Edge Top 50 Jewellery Brands
Coffee Table Book 2025
India’s jewellery story is evolving- and so are the brands behind it. The ET NOW Top 50 Jewellery Brands in India 2025 celebrates the icons and innovators who are blending tradition with bold creativity, craftsmanship with culture. This isn’t just an event- it’s a tribute to brilliance, identity, and design that dares to shine differently.
The ET NOW Top 50 Jewellery Brands Coffee Table Book is a curated celebration of brands that exemplify:
The Art of Timeless Craftsmanship
Innovation Woven with Imagination
Trust Forged Over Time
Leadership Defined by Impact
THE EXPERIENCE
A high-glamour, high-impact dive into the trends, transformations, and trailblazers redefining Indian jewellery- where legacy meets innovation and every conversation sparkles with possibility.
- New-age consumers & evolving style codes
- Tradition reimagined with a bold, modern twist
- Tech-led design, retail & storytelling
- Jewellery with purpose- ethical, transparent, sustainable
THE EXPERIENCE
A high-glamour, high-impact dive into the trends, transformations, and trailblazers redefining Indian jewellery- where legacy meets innovation and every conversation sparkles with possibility.
• New-age consumers & evolving style codes
• Tradition reimagined with a bold, modern twist
• Tech-led design, retail & storytelling
• Jewellery with purpose- ethical, transparent, sustainable
WHAT THE DAY HOLDS
A high-glamour, high-impact dive into the trends, transformations, and trailblazers redefining Indian jewellery- where legacy meets innovation and every conversation sparkles with possibility.
New-age consumers & evolving style codes
Tradition reimagined with a bold, modern twist
Tech-led design, retail & storytelling
Jewellery with purpose- ethical, transparent, sustainable
