ET Now Iconic Brands of India 2024
It is rightly said that brands are all about anticipation and remembrance. Brands are friends, moments, and emotions. Among the myriad businesses operating today, only a select few overcome challenges, triumph over obstacles, establish a distinctive visual identity, and earn the trust of their customers. In 2023, India’s top 100 brands contributed over $150 billion to the economy, setting new benchmarks for quality and innovation. Their stories reveal a tapestry of resilience, creativity, and consumer-centricity that have driven them to unparalleled success.